The project was commissioned by Unilever through the Jovoto online innovation platform in 2019.
Food waste as an opportunity
FAO reports that about one-third of all food produced for human consumption is lost or wasted annually, causing carbon emissions from food production and sustainability issues.
Food waste can be transformed into unique snack products through upcycling. Recovering food from various sources such as industrial and small production facilities, as well as grocery stores, presents an opportunity to reduce waste and provide sustainable snack options in response to the increasing demand for eco-friendly products.
The Product

Fruit pulp

The product will consist of crunchy crisps made from upcycled ingredients such as fruit and vegetable pulp, bread crumbs, and olive pulp.
The solution is based on circular economy and sustainability. Upcycled Snacks will be a new way to recover food from becoming waste and make people feel good about eating snacks as a sustainable product.
These small crisps are perfect for group activities and snacking on with cold beverages. They're great for office celebrations, home parties, family gatherings, and weekend hikes. Additionally, they have a story to tell about sustainability in the food system.